Retail

Strong retail sales growth

Stockholm is the secure and stable growth market chosen by more and more international retailers. In fact, Stockholm ranks as the most popular destination for international retailers in the Nordic region according to JLL’s report ‘Destination Nordics 2015’.

Growth in both private consumption and retail sales is stronger in Sweden than in almost any other European country and is forecast to outperform most other countries too. In fact, Sweden is now ranked among the world's top ten richest countries in terms of average wealth per adult, overtaking countries like the United States, China and Japan. As a result, Hollister, Desigual, River Island, Sephora, Zara Home, Habitat, Decathlon and Picard have opened stores in Stockholm during the last five years. In addition, food and beverage players like Starbucks are to expand in Stockholm and Dunkin Donuts has just entered the market.

Karin Strassburg

Business Development Manager

Phone: +46(0)8-508 28 083

Mobile: +46(0)70-47 28 083

  • Most popular destination

    Stockholm ranks as the most popular destination for international retailers in the Nordic region according to JLL’s report “Destination Nordics 2015”.

  • Households spend 40% on retail

    Swedish consumers have increased retail spending for more than a decade, and retail sales now account for almost 40 % of total household expenditure.

  • A growing market

    The Swedish retail market has enjoyed positive annual growth for 19 consecutive years.